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| Tour Operator Professional: We'll Get You To The T.O.P |
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| by B.A.T.S |
| Thursday, May 27, 2010 |
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ATTAL (Association of Travel and Tourist Agents in Lebanon) and B.A.T.S launched the T.O.P (Tour Operator Professional) training program for those who work in travel agencies ONLY.
This vital program is backed up by ATTAL (only 50 USD fees/module).
Maximum participants 25 persons.
Benefits
• Increase sales by targeting niche markets
• Hit upon major travel suppliers
• Tangibalize the intangible tourism service
• Give Value added services
• Motivate your employees
• Partner with your customers
• Write, present and negotiate… professionally
• Grow constantly your business
Features
• ATTAL Certificate: Tour Operator Professional
• PowerPoint slides
• Training Manuals hundreds of pages
• Pictures
• Movies
• Internet resources…
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Concise Training Outline:
Module I: (15hrs) 4 Days (May 27, 28, 31 - June 1, 2010)
i. Lifestyle Specialist
a. SPA
b. Honeymoons and Wedding Destinations
c. Accessible Travel
d. Luxury Travel
ii. Selling Skills
• Sales strategies
• The SELL Sequence
-Show feature
-Explain advantage
-Lead into Benefit
-Listen
• Beyond objections: techniques to answer customers’ concerns
• Closing the sale based on different situations
Module II: (15 hrs) 4 Days (07, 08, 10, 11 June 2010)
i. Destination Specialist
a. Local Transportation
b. Accommodation
c. Local culture
d. Special events
e. Dining and entertainment
f. Shopping
g. Sample itineraries
h. Destination sales strategies…
ii. Communication Skills
a. Fundamentals of Communication Skills
b. Business writing
c. Presentation Skills
d. Negotiation Skills
e. Problem Solving
Module III: (15 hrs) 4 Days (21, 22, 24, 25 June 2010)
i. Dynamic Destination
The Dynamic Destination is an innovative concept developed by Beirut Academy for Travel Sciences to meet the needs and wants of Inbound Tourism.
ii. Service Skills
• The five basic client needs
• 11 P marketing mix
• Referral strategies
• Service recovery strategies
• Means to know more your competition
• Benchmarking
• Servicescapes
• Customer Relationship Management
• Human resource service strategies
• Empowerment
• Time Management
• Stress Management
• Sensory Marketing
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